Are you struggling to succeed in blogging? Are you not getting the shares and likes you expected for your blog post?
Hey! Then you are missing something?
Yes, it’s engagement. You may have a great design and visual Images but the key ingredient to the engaging audience is the Content.
When you can create content that can engage your audience it gets appreciation .let us have a quick look at the key points to create engaging content.
1.Stand Out from the Crowd.
Content is everywhere. Do you really need to create it again? Of course, you need to, if you can add value to your readers. Readers are really confused with a lot of information on the Web. If you can understand the user’s needs, interest and their pain points and provide solutions to it you can stand out from the crowd.
A heading which is interesting will attract the attention of your readers.
A good heading has to create curiosity, provide purpose, to be unique.
Readers are very busy and very distracted by the social networking sites.Analytics say that catchy heading is the most important elements in the engaging audience. An interesting heading makes him read it and lead to the next sub heading or first sentence of the content and so on.
3.Make the conversation personal.
When you are writing content be personal. It means try to say in more conversational tone. Write as if you are talking to them directly. It creates a personal bonding between you and your reader. They feel it more specific and personal .Ask them to share their opinion .It will help you to get more engagement from your audience. Be honest to your readers.
4.Make it concise.
Make your content simple. Never use complicated words .That may confuse your readers. Make sure that your content is understood by everyone. Readers are interested when they can smoothly flow through your content. When you start writing write what you want to share with the readers. Later edit all unnecessary words, phrases and sentences.
We generally overlook proofreading and editing. Never try to edit content when you are writing it. you will miss important points if you do so. Give some time to publish.so that you may end up with new ideas. Before publishing proof read it .Repeat the process till you feel your content is awesome. Then hit on publish.
6.Practice Make you Perfect.
We all know it. But, we never spend time for practice. We cannot write a masterpiece in your first attempt. But if you make a habit to write everyday….soon you will become excellent writer.so practice make you better day by day.
Practice until your practice is perfect.
7.Call to Action.
Well we know how to engage our audience, but what action you want them to take at the end. Think about the end result.Provide the necessary call to action steps at the end of your content. A good call to action can lead the prospect into the funnel.